Tecnologías útiles para el consumidor pero con riesgo para las industrias de contenidos. El caso del libro electrónico.

The current work analyses consumers' attitudes towards eBooks and eReaders, as well as the use behavior in order to know the real risks that threaten the book industry. Findings show that the price of the devices and the eBooks, and the lack of eBooks variety are the main inhibitors to buy these devices. Moreover, users' preferences about eBooks' prices and the tendency to pirate depict an uncertain future to this industry.

Published in: Universia Business Review no. 34; pp. 82 - 102
Main Authors: Camarero, Carmen, San José, Rebeca, Benéitez, Luis Miguel
Format: Article
Published: Universia 2012
Subjects:
Online Access: View this record in EBSCOhost
Tags: Add Tag
No Tags, Be the first to tag this record!
Summary: The current work analyses consumers' attitudes towards eBooks and eReaders, as well as the use behavior in order to know the real risks that threaten the book industry. Findings show that the price of the devices and the eBooks, and the lack of eBooks variety are the main inhibitors to buy these devices. Moreover, users' preferences about eBooks' prices and the tendency to pirate depict an uncertain future to this industry.